After facing pressure from former President Donald Trump, Coca-Cola has announced plans to reintroduce real cane sugar in their United States cola products. Trump has been a vocal critic of Coca-Cola's use of high fructose corn syrup and has advocated for the return to cane sugar.
This move comes after Coca-Cola faced declining sales and backlash from consumers who preferred the taste of cane sugar over high fructose corn syrup. The company had previously switched to high fructose corn syrup in the 1980s due to its lower cost and availability, but consumer demand for a more natural sweetener has prompted them to reconsider.
Coca-Cola's decision to switch back to cane sugar is not only a response to consumer preferences but also a strategic move to boost sales and regain market share in the competitive beverage industry. The company hopes that by listening to consumer feedback and adapting to changing tastes, they can regain their position as a top choice for soda enthusiasts.
With Trump's support and consumer demand on their side, Coca-Cola is optimistic that this shift towards real cane sugar will lead to increased sales and a strengthened brand image.
Category: U.S.
Published on: 2025-07-22 16:53:13
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