In a major shake-up within the media industry, MSNBC has announced plans to change its name to MS Now as part of a corporate spinoff deal with Comcast. The decision comes as the network seeks to rebrand itself and adapt to an ever-evolving media landscape.

According to reports, the change in name is aimed at reflecting the network's new direction and focus on providing up-to-the-minute news and analysis. The rebranding is expected to take effect in the coming months, coinciding with the launch of Comcast's new streaming service, Peacock.

The move has been met with mixed reactions from viewers and industry experts. Some see it as a necessary step for MSNBC to stay relevant and competitive in a rapidly changing media environment, while others question the timing and rationale behind the decision.

Regardless of the feedback, the rebranding of MSNBC to MS Now is seen as a bold move that will undoubtedly shape the future of the network. As the world of media continues to evolve, only time will tell if this change will ultimately benefit MSNBC in the long run.